Keys to Mortgage Financing and Refinancing
Barron’s Business Keys
Friedman and Harris
1993
Okay, I admit I picked this one just for the cover. Then I sent it to Holly and she came up with a brilliant title. See above. Although Holly and I are professionals with more than 20 years of experience each, we still have the sense of humor of your average 12 year old boy. Seriously, Barron’s did you not take this to a focus group? Maybe they were hoping some subtle design would make mortgage information sexy.