An enquiry into the likes and dislikes of the regional consumer
One of the best times in my adult life was the two years I lived in the UK while my husband was on foreign assignment. It was the late 1990s and we had our two kids with us. Although I had visited the UK several times, there is something about living as regular people, not as tourists, that is just eye opening. I know that I provided hours of amusement to my British friends as I navigated cultural and language differences.
This book is what I would call a cultural marketing guide. I would imagine this would be a fun addition to any public library back in the late 1960s. I will leave it to my UK friends to tell me if any of these differences still matter in 2019.