telephone magic

Telemarketing: Magic or Evil?

Telephone Magic
How to Tap the Phone’s Marketing Potential in Your Business
Weitzen
1987

This book is all about telemarketing to increase your business success. Evidently, this guy must have one of the people that started us on the path to robo calling and all sorts of other awful phone technologies. Given the topic, my first instinct is to pull the book, set in on fire, and then grind the ashes into the ground. Excuse my personal tantrum on the evils of telephone abuse that have been heaped upon me since I was old enough to hold a phone.

Posperity is calling

1-900-Kind of Sketchy

Opportunity Is Calling
How to Start Your Own Successful 900 Number
Bentz
1993

900 phone numbers were quite the thing in the 1980s and 1990s. Every minute on these lines cost the caller upwards of several dollars a minute. These numbers were mostly known for phone sex or psychic hotlines. If you are of a certain age, you will probably remember Dionne Warwick’s Psychic Friends Network.

I nabbed this copy from a library and it looked absolutely untouched when I checked it out. I have no idea how good the content, but the book design is boring. Unfortunately, I don’t have any circ data but I feel pretty confident in guessing this book hasn’t seen much action.