telephone magic

Telemarketing: Magic or Evil?

Telephone Magic
How to Tap the Phone’s Marketing Potential in Your Business
Weitzen
1987

This book is all about telemarketing to increase your business success. Evidently, this guy must have one of the people that started us on the path to robo calling and all sorts of other awful phone technologies. Given the topic, my first instinct is to pull the book, set in on fire, and then grind the ashes into the ground. Excuse my personal tantrum on the evils of telephone abuse that have been heaped upon me since I was old enough to hold a phone.