how to write cover

Betty Draper Needed a Hobby

The New How to Write for Homemakers
2nd Ed
Richardson and Callahan
1962

Submitter: To say that this book is dated is an understatement. Its gender bias is clear, if implicit. Chapters begin with metaphors likening writing and rhetoric to putting on a dress or following a recipe. The only explicit reference to a man shows him grilling at a barbecue. To be fair, though, the book does offer some reasonable advice on writing and rhetoric. For example, an unappetizing photograph of pineapple in jello does make a few valid points about visual rhetoric. Of course, we would better serve our patrons by providing a contemporary work over this.