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1970s

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Hip Moves

Hip-Movers to Knit & CrochetHip-Movers to Knit & Crochet
Coats & Clark’s Studio Card No. 2
Coats & Clark’s Sales Corp
1970

Submitter: So groovy it’s amazing! I think [first image below] is my absolute fave!! Came in with large donation of women’s needlework, craft periodicals and books.

Holly: This might be useful at some sort of fashion-related archive, or it might sell at a book sale aimed at “nostalgia.” It is super groovy, as Submitter indicates, so someone will likely want it. That someone is just not a circulating collection. But gosh, thanks for the donation.

(This ended up in a rare book room at a university, which is a reasonable place for it.)

Mary: This looks like a casting call for a Jacqueline Susann movie adaptation.

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Tortured Decor

decorating book coverBetter Homes and Gardens
Decorating Book
Meridith Corporation
1975

I got a headache looking at some of these decorating ideas. There are quite a few looks going on that will probably have you wondering if the designer was on some kind of medication. The overall theme here seems to be more color and more patterns. Just more of everything. Brace yourself before you look at some of these examples.

Evidently the authors really dig red. Case in point: the bordello-like living room and the ridiculous bedroom. My personal favorite seems to be the ultra “modern” living room that looks like a rejected set from Star Trek.

Yikes!

Mary

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Fiber and Fringe

wearable crafts cover

Wearable Crafts
Sommer and Sommer
1976

The vests! The look! The nausea! As ridiculous as some of these pictures show, this book might have a place in a design/art curriculum. For public libraries, it doesn’t have any instructions or design help, and is really a showcase of wearable art. In 2017, this is dated. In the 1970s it might have held appeal for the right audience.

I am trying to imagine what situation one might wear a boar husk halter top (last image).  However, the fringed vest and the woman attempting some kind of bent knee pose (4th image below) does have some appeal. She just needs to put on pants.

Mary

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